We focus on the artisan economy, showcasing the economic potential and cultural importance of craftsmanship in America.

Statistics & Business Opportunity

The global artisan economy, including fashion, is valued at $32 billion, with Nest and other organizations driving attention to these workers. Brands tapping into this economy can capitalize on the growing demand for ethically made, culturally rich goods.

McKinsey reports that by 2025, transparency and ethical production will be key drivers of purchasing decisions for over 40% of consumers, making investment in the handworker economy profitable.

Critical Question?

What would the fashion industry look like if more brands embraced the handworker economy, and how would that shift impact both local economies and global supply chains? What is the potential of craftmanship made in America and how do we preserve its legacy into the future?

How does the presence of human touch in artisan production influence the value of a product, both economically and emotionally?

About:

At the heart of every hat lies the artistry of human touch—craftsmanship that infuses each piece with history and care. To create something meant to last is to embrace the exchange of knowledge and skill passed down through generations.This traditional craft begins with a wooden block, carved by hand, where felt is shaped using steam, blocking ropes, and expertise accumulated over decades. However, the artisans who possess these skills are aging, and it’s vital to inspire a new wave of creators to carry on this tradition.

In 2009, after completing her BFA at Parsons, Gigi Burris founded her eponymous brand with a commitment to local production and craft preservation.

Following the pandemic, Burris launched Closely Crafted, a nonprofit advocating for artisan equity and spotlighting the challenges faced by the skilled workers who form the backbone of the luxury goods industry. The organization aims to protect the artistry of American handwork, inspiring a revival of interest in heritage skills and ensuring that they remain relevant in the evolving fashion landscape. Learn more at www.closelycrafted.org.